Showing posts with label search engine optimization. Show all posts
Showing posts with label search engine optimization. Show all posts

Wednesday, February 12, 2014

SEO tips and tricks for business blogging

The social web is undoubtedly a great stage for companies to reach out to more potential clients across the globe. Businesses of all sizes have gotten on the web to ply their trade plus distribute their news across news channels.

Among this the best tool which can work wonders for your company is business blog. In this write-up I will provide you with some tips and tricks which will make your life aboard the business blogging trails better.

Here you go:
  • Choosing the right topics is very important when it comes to business blogging. It would be normal for your visitors to automatically expect to know about what your firm has to say. This would of course mean blogging about things which are related to your niche and which will offer more knowledge. 

Friday, November 25, 2011

SEO mistakes that can deteriorate your web ranking

SEO or Search Engine Optimization is a vital tool in the hands of internet marketers to increase quality traffic for your online business. Although, it may appear very simple but a small SEO mistakes can prove fatal for your online business.

Below are discussed the top SEO mistakes that can give you low rankings in the search engine results.
  1. Targeting the wrong keywords is one of the biggest SEO mistakes, which sometimes even a SEO expert can commit. At time one may use keywords that describe their website however; the user may not use these keywords while making a search. To make this task easy, you can make of a keyword suggestion tool such as the Website Keyword Suggestion. This may aid you in finding appropriate keyword for your website.

  2. People also tend to use too much flash content and graphics while designing their website. Although, this would make your site attractive but, search engine crawlers only go through ‘text only documents’. So, to be listed by major search engine such as yahoo and Google, you must include good quality content about your product or services.

  3. You must mention the keyword or important search phrases in the < title > tag. This would help to optimize your website. Apart from this, the text used in the < title > tag would also appear when the user makes a search for your page title. In general people include their company name or product in the title. If you want to mention your company number put that in the end of the title. You just need to maintain the balance between leaving the title tag completely empty and stuffing it.

  4. Including the JavaScript for navigation is not an issue while building up your web pages, if you are considering the fact that the search engines do not read JavaScript. Thus, when making use of the JavaScript menus try and create a sitemap or forming the links in a no script tag.

  5. Amongst the various SEO mistakes, this one you must avoid completely to enjoy easy SEO of your website. Don’t opt for many back links and back link spamming. In fact, you should use only high quality back links as they will attract more traffic and generate higher sales.

  6. Another SEO mistake a lot of people commit is to underestimate the value of a good URL. It is essential to include the keywords in the URL, which means the domain itself or file names, this would increase the ranking of your site on the search engines.

  7. A number of SEO experts pay too much attention on the Meta keywords and description. In fact, Meta tags are considered passé as such tags do not ensure higher ranking of your website.

  8. People also tend to ignore maintaining their website on regular basis. Having consistency in your website and optimizing it by keeping an eye on the changes in the ranking is very crucial for the success of your online business.

  9. In the process of links building Mismanaging links is unacceptable in SEO campaign. So, always make sure that the keywords are spread uniformly across your website.

  10. Another mistake most of the online businesses make, is to expect immediate results from an SEO campaign. It should be remembered that SEO is a continuous process and to get the required impact on the ranking of the website it will take time.

I am sure you will certainly avoid the above mentioned SEO mistakes while creating your website so that you achieve high ranking with the search engines.

Wednesday, September 28, 2011

Importance of sitemap

A sitemap is perhaps the last thing a person would make when building a website. Thanks to the age of design; look plus features often simple things like a sitemap is forgotten. By mentioning the importance of a sitemap with respect to various points; I hope you will justify not just expending time on making a sitemap; but one which gives your website the backbone structure it truly deserves.

Few reasons to make a sitemap for your website:

•    A sitemap can make navigation easy. If a website has hundreds of webpages plus links; it is undoubtedly very easy for someone to wander off and get lost. It would be surely great if the person could just click on the sitemap and find out what information lies where.

Tuesday, September 27, 2011

Google ranking secrets for you

Google has lately filed a patent which details many points that Google uses to rank web pages. The title of patent is "Information retrieval based on historical data" and it confirms the existence of Google sandbox and that it can apply to all web pages.

The patent specification revealed loads of information about possible methods Google may use your web page changes for determining the ranking of your website. Apart from web page content; ranking of web pages is influenced by the frequency of page or website updates as well.  Google measures content changes for determining how fresh or how stale a web page is. This does not mean that it is always worthwhile to regularly change the content of your webpages. Google exclaims that stale results may be desirable for information which does not need updating while fresh content is good for results which need it.

Friday, September 9, 2011

Get your small business website the ranking it truly deserves

If you have a small business website and want it to reap huge profits then you have come to the right place. Reaping profits is the main aim of any business; be it small or big. In this write-up I will give you some incredible tips which will work wonders for your small business website. So read on!!

Here you go
  • Content is king when it comes to SEO. So add a lot of content and if possible in serviceable English. You must get around 10-30 pages of new content a month and get this content linked to.
  • If your SEO specialist is promising to submit your website to thousands of search engines then trust me he/she is misleading you. Just remember if you put together the top search engines of every single country it would surely be far less than a   hundred.
  • Never use black hat tricks. This will not work in the long run and in the worst case your website might get removed from the search engine completely. So please avoid black hat tricks!!
  • Create a nice YouTube video. The best thing about online videos is that they can effortlessly slip under the radar as long as they are entertaining. So take advantage of this by creating an incredible video. 

Now that you know all the tips and tricks to get your small business website the ranking it truly deserves do not waste time and get going!! Cheers to your success!!

Thursday, September 8, 2011

The ins and outs of search engine optimization

Hey!! Do not be tensed if you do not know about search engine optimization because you are not the only one. SEO basically involves enhancing internal and external aspects of a website for getting quality traffic from top search engines like Google, Yahoo! and Bing.


Now you must be wondering why do you need seo for your website.

The majority of internet traffic is driven by the top search engines. If your website does not get listed in the top results then you will not get the traffic you truly deserve.

Thanks to SEO you will be able to get quality traffic and your task is just to convert potential clients into permanent ones. Sounds easy right?



How to optimize your website?


Search engine optimization is not an easy job and people who are in this business know this very well. It needs sharp mind, smart thinking, patience plus in depth knowledge of the entire process. So basically it is not everyone’s cup of tea. So you need to find a reputable seo provider who will do the job for you. A seo specialist will surely move your website up in the rankings as quickly as possible and will keep your website at or near the top once he/she gets it there.