Ways plus benefits of link building

Link Building is the process of crating inbound links to one’s website. This can be done by reciprocal links, being listed in newsletters, e-zines, search engines, directories, etc. Link building is one of the best methods for making your website popular. There are few kinds of linking one of which is reciprocal links.

Reciprocal links is the process where two webmasters agree to display the other's link on their website. After link building when the number of websites which link to a specific website is called as link popularity which helps in the search engine ranking of a website.

Benefits 

• It helps in getting quality traffic from pertinent websites which in turn enhances sales.
• When there will be high quality incoming links the website will be seen as a valuable resource. Now that’s really nice!!
• This process even helps the website get indexed by top search engines.
• It helps in creating awareness, visibility as well as credibility of one’s website. 
• Thanks to this process the website gets wider search engine exposure.
  

 

I am sure after reading this enlightening article you know the ways plus benefits of link building. So get going!!

Theme bleeding: What it is and how to avoid it

Theme bleeding is a link leading from a particular topic or theme to another theme which is not directly related. Content plus navigation of a website are believed to be two key pillars which support any SEO campaign. However sometimes; good content and a well thought of navigation may not be able to work the SEO wonders which it was supposed to.

How to avoid theme bleeding

•    You must plan your navigation properly. Majority of webmasters recommend the use of a silo structure for your website wherein associated content is stacked together.

•    You must utilize the nofollow attribute. You should add a nofollow attribute to pages which you do no want the search spiders to crawl.

•    The most effective technique for preventing theme bleeding is using the robots.txt file. This file is a simple text file which sits on your server in the akin directory where your homepage exists. Using this file in links which do you do not want to be crawled will make sure that search spiders under any condition will not crawl these links.

I am sure after enlightening reading this post you know what is theme bleeding and how you can avoid it. So get going!!